Inspiration. Such a simple word yet one with so much complexity.

In business, specifically being an independent contractor such as a real estate agent, we must be constantly reminded of what inspires us. What keeps us going? What propels us to move past the ‘No’s” and continue on with our daily prospecting?

I recently wrote a personal blog post on such topic, but it was more from a personal perspective. (Click here to read). Because I have the opportunity to work with hundreds of realtors in the spectrum of business, I’m often curious as to what inspires them succeed.

Some will share that they are inspired and driven by financial reward. Others, will express their genuine desire to help people. But more often than not, the most significant motivator or inspiration for working hard and sticking with the business is an intrinsic and basic need; the love and dependency of those that are closes to us.

A leading expert in real estate and psychology, Dr. Cliff Baird, examined the behaviours of realtors in relation to prospecting. While a majority of realtors exhibit some level of avoidance behaviour when it came to prospecting; more specifically their fear of rejection, he found that the best motivator for perseverance despite fear, is the inspiration of loved ones.

We all have some sort of fear that stops us in one way, shape or form. But by using our loved ones as constant reminders as to why we shouldn’t quit; why we should persist until we succeed, we increase our chances of sticking with whatever we are trying to accomplish.

There are so many sources of inspiration that one could tap into. Here are my top 3 suggestions:

1) Have a plan: Set clear and realistic goals then design a plan of action. The more you can remind yourself why you are working so hard, and what it is you want to achieve, the more likely you are to stay focused. When you have your goals, try working with a vision board. Use plenty of visual images to illustrate your goals. What do you hope to do with all the money you earn? Buy a new car? Go on a dream holiday? Renovate your kitchen? Whatever it is, using a vision board is one of the best ways I know to create a constant source for inspiration. Accountability also helps. Enlist the help of your family, a colleague or a coach. They can help keep you on track and remind you of your goals.

2) Choose a mentor: if you have someone that you look up to or strive to be like, they can be a terrific source of inspiration. Not only can they serve as a role model for you, they can be a valuable source of knowledge, guidance and motivation. Sometimes it easier to see what we need to do by looking to others as an example.

3) Your family/loved ones: When we have others who depend on us and who look to us as a source of inspiration and strength, it’s hard not to stay on track. Think about it. Those moments where you want to call it a day. Where you’ve heard too many No’s or when you were just to fearful or tired to start…if you knew that your loved ones were watching you, would you stop? I say, plaster the pictures of your family and loved everywhere. On your phone home screen, computer screen saver, sun visor of the car….any place that you can easily access their faces to remind you that you are awesome, that you are loved and that you can do it!

Inspiration is everywhere. What inspires you?

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